Why multi-genre?
Multi-genre. Why do you write for so many different age groups and in so many different genres? It’s a question I hear frequently. Why do it when there are so many much wiser people telling you not to? Genre jumping isn’t good for branding. A reader wants to know what to expect. And if it’s not good for branding, it’s not good for sales. How can you expect readers to follow you down those twisty paths? Besides, it sounds like a multi-vitamin. A little of this mixed with a lot
